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THE NPD GROUP JOINS DATALLEGRO CUSTOMER LIST
Consumer and Retail Information Company Chooses
DATAllegro’s Data Warehouse Appliance with 43 Terabytes
of User Data Capacity
Aliso Viejo , CA – February 16, 2005 – DATAllegro, supplier of data warehouse appliances that lead the industry in price and performance, today announced that The NPD Group has joined DATAllegro’s growing list of customers. NPD is now using DATAllegro’s ‘C’ series data warehouse appliance for retail point-of-sale analytics.
After being introduced to DATAllegro in June of last year, NPD began a benchmark with DATAllegro and another leading data warehouse appliance vendor. After evaluating results from both vendors, NPD selected DATAllegro based on both performance and value.
“As NPD’s business grows, increasing system capacity is a priority,” said DougMackie, VP of Enterprise Technology at The NPD Group. “DATAllegro’s data warehouse appliance will enable us to address a greater number of business issues than other systems at comparable price points.”
The NPD Group provides global consumer and retail information that helps manufacturers and retailers make more informed, fact-based decisions in order to optimize their businesses.
“We have enjoyed developing a relationship with the NPD team and look forward to working with them on their current and future data warehouse initiatives,” said Stuart Frost, CEO of DATAllegro. “It’s been a pleasure for us to help companies like NPD utilize data warehousing for a broader spectrum of initiatives than they previously thought feasible.”
ABOUT THE NPD GROUP, INC.
Since 1967 The NPD Group has provided reliable and comprehensive consumer and retail information for a wide range of industries. Today more than 1,400 manufacturers and retailers rely on NPD to help them better understand their customers, product categories, distribution channels and competition in order to help guide their business. Information from The NPD Group is available for the following major vertical sectors: apparel, appliances, automotive, beauty, consumer electronics, food and beverage, foodservice, footwear, home improvement, housewares, imaging, information technology, music, software, toys, video games, and wireless. For more information visit www.npd.com.
ABOUT DATALLEGRO™
DATAllegro offers data warehouse appliances with the best price and performance in the industry. Using DATAllegro’s patent-pending technology, companies can run faster and more complex queries on their data in order to increase their business intelligence. With prices starting at $20,000 per terabyte of user data, DATAllegro P2™, DATAllegro P5™ and DATAllegro C25™ have set a new standard in data warehouse price/performance. Based in Aliso Viejo, California, DATAllegro delivers a fast, flexible and affordable solution that allows a company’s data to grow at the pace of its business. For more information on DATAllegro go to www.DATAllegro.com.
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